27 Jun 2019

Dynamic Segmentation for E-commerce

As online merchants, you may be hearing the term “dynamic segmentation” quite a lot, recently. Before diving into the details, let us first look at the mechanics of online purchasing behavior. As we all may guess, online shopping is quite dynamic …

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18 Jul 2019

Best Shopify apps to increase sales

How to discover the best Shopify apps The best Shopify apps are usually the ones which fullfill its promises listed under the app listing page. Shopify store owners tend to like apps that are easy to install & use …

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26 Aug 2019

How To Build Your Own eCommerce Website [infographic]

Why would you need to build your own eCommerce website Imagine that you are operating your boutique store and selling custom-made t-shirts. You’ve been selling your goods on ebay and esty for a while. For the last couple of …

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18 Jul 2019

4 THINGS TO LOOK FOR IN A SHOPIFY APP [INFOGRAPHIC]

What is a Shopify App?  Shopify apps are small applications that the Shopify store owners could download and use on their online stores. The apps are listed under Shopify App Store. As a store owner you have the chance …

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27 Jun 2019

Predictive Autoresponders 101

What Is An Autoresponder? An autoresponder is a computer program that automatically answers e-mail sent to it. Autoresponders are often used as e-mail marketing tools to immediately provide information to their prospective customers and then follow-up with them at …

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27 Jun 2019

A Close Look at Product Recommendations

The Past | The Present | The Future Product recommendations is a widely used personalization technique in today’s online shopping environment. As eCommerce websites began to develop, a pressing need emerged for providing product recommendations derived from filtering …

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