Email personalization is one of the main elements to stand out in the eCommerce industry. Personalized subject lines in an email are much more likely to be getting noticed. Market analysts have discovered hikes in email revenue from …
Have you ever read eCommerce transactional emails? Well you must have, I guess! Ecommerce transactional emails is a kind of email sent to encourage a settled upon exchange between the sender and the recipient. These emails commonly contain …
Once your eCommerce website starts attracting regular visitors, the next thing you should be focusing on is conversion rate optimization or CRO. Some of the ways in which you could ensure CRO are – Personalized Advertising Email Marketing Campaigns A/B …
Email marketing is a type of direct marketing that makes use of electronic mail as a means of communicating marketable or sometimes, fundraising messages to an audience. These practices are usually carried out by email marketing software vendors. In the broader …
Why do you need to market your small business eCommerce We hear the terms “smallbiz marketing” these days in the eCommerce industry. There are some marketing methods that any small business owner in the ecommerce sector can use …
What Is Marketing Automation? Marketing automation acts as an aid for marketers who aim to streamline their lead generation, segmentation, lead fostering, customer lifecycle marketing, cross-selling and up-selling, retaining customers and marketing ROI measurement. Few of these practices can …
When you talk about advertising your business, it’s very important that you are aware of your “target audience”, and how to reach out to them. It’s essential to reach as many people as possible, and it usually works …
What is eCommerce for a Millennial? Having been using the Internet since early ages, one typical thing about Millennials is their close ties to online shopping and smart phone usage. So what is eCommerce for millennials? It’s an omni-channel …
Contrary to popular belief, almost two thirds of consumers said that they didn’t mind personalized advertising and messages. However, the same report also suggests that approximately one third of the respondents between the ages 18 to 49 said …
Although social media, paid ads and search engine optimization are all effective ways to get your e-commerce business noticed, email marketing is 40 times more effective -beating all these in terms of engagement and building relationships with customers. …