21 Mar 2022

Messenger Ads On Facebook: A Guide For eCommerce

We all agree that instant messaging is simpler, more real-time and prompt. It is these attributes that lie at the bottom of the phenomenal success of apps like WhatsApp, SnapChat, Instagram Messaging – all of which are now …

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21 Mar 2022

8 Best Blogs To Follow For Every eCommerce Retailer

There is no dearth of information online, when you want to set up/run an eCommerce business. eCommerce Blogs are storehouses of information – talking about trends, what works and what doesn’t, recent developments and updates about the particular …

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11 Mar 2022

How To Master Personalized eCommerce Product Recommendations

What is the definition for “eCommerce Product Recommendations”? eCommerce sites today present millions of product choices to online shoppers. Besides, the customer is bombarded with e-mail newsletters, retargeting ads on social media and banner ads displaying several product …

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11 Mar 2022

10 great things to do with marketing apps

Marketing apps are software solutions that are designed to help marketers or other business owners to reach their targets in marketing. In most cases, the target is to attract more visitors to an eCommerce website, reach a bigger audience …

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7 Mar 2022

AI and Personalization Are Online Retail’s Best Friends

Latest eCommerce News on AI products in eCommerce As the online shopping market grows, the need for more advanced technologies also increases. AI products in eCommerce serve online retailers in several areas i.e. predicting stock levels, understanding shopper behaviour …

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7 Mar 2022

How To Nail Micro-Segmentation For Massive Growth

Customer Micro-segmentation is a foremost form of segmentation that categorizes consumers into specific audience sections to make marketing efforts more relevant and targeted. In other words, in contrary to the traditional Macro-segmentation, where there is hardly room for …

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7 Mar 2022

The Beginner’s Guide to Personalized Advertising

Contrary to popular belief, almost two thirds of consumers said that they didn’t mind personalized advertising and messages. However, the same report also suggests that approximately one third of the respondents between the ages 18 to 49 said …

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