According to a recent study by PWC Digital Services Group, 94% of senior marketing executives believe that personalization is critical in order to reach customers. eCommerce businesses are investing a lot of money in decoding customer data and …
What are the differences between a Shopify related products feature and a Shopify personalization app? Shopify has a ‘related products’ solution which helps you show your visitor similar products to the one the visitor is already viewing. As …
An eCommerce Personalization Software is a tool that is developed explicitly to personalize e Commerce websites. This kind of a personalization tool can either be developed by the in-house IT teams of an e Commerce website or by …
Online shopping is preferred for its convenience ie. chance to reach millions of products with a few clicks, several payment options and fast delivery. What is lacking in eCommerce is the ‘human touch’. In brick and mortar stores, …