Category: eCommerce Personalization

Practical Uses Of AI In eCommerce

Artificial Intelligence, or AI as we know it by these days, is no longer a figment of imagination of the sci-fi mind. It is now very much a reality – a reality that we experience in our day-to-day …

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5 Ways eCommerce Personalization Can Rock Your Business

According to a recent study by PWC Digital Services Group, 94% of senior marketing executives believe that personalization is critical in order to reach customers. eCommerce businesses are investing a lot of money in decoding customer data and …

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Why Do You Need a Shopify Personalization App?

Online shopping is preferred for its convenience ie. chance to reach millions of products with a few clicks, several payment options and fast delivery. What is lacking in eCommerce is the ‘human touch’. In brick and mortar stores, …

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