16 Sep 2021

The Anatomy of Marketing Automation Tools

If you’re a marketer, there’s no way you would not have heard of Marketing Automation and Marketing Automation Tools. However, how to use Marketing Automation the right way still remains a mystery. Simply put, “Marketing automation refers to …

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16 Sep 2021

Most Effective Tactics To Nail It With Email Marketing Campaigns

Email marketing allows you to maintain positive relationships with customers and carry out effective advertising campaigns. An email campaign is a marketing tactic that is still associated with negative emotions, such as the spam factor. Fortunately, there are many …

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14 Sep 2021

Prestashop vs. Opencart: A Comparison of eCommerce Platforms

eCommerce has revolutionized in the last 2-3 years with exponential changes in terms of customization capabilities, mobile commerce, social media penetration, integration of AI, mobile wallet usage and analytical competencies. Successful digital commerce today is a winning combination …

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10 Sep 2021

Burst By Shopify – Free Stock Images For Your Store

eCommerce clearly is an industry dependent on photography and imagery. All the relevant information about a product needs to be conveyed to the customers through photographs. Burst by Shopify was created keeping Shopify entrepreneurs in mind. It was conceived …

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25 Aug 2021

Practical Uses Of AI In eCommerce

Artificial Intelligence, or AI as we know it by these days, is no longer a figment of imagination of the sci-fi mind. It is now very much a reality – a reality that we experience in our day-to-day …

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