Category: Predictive Marketing

Predictive marketing for SMB eCommerce

The demand for predictive marketing has been growing ever since the early adopters saw great returns.┬áThe first companies that discovered the benefits of predictive marketing are Amazon and Netflix. With their highly equipped internal data science teams and …


How to Get it Right With Digital Marketing

Nowadays, the digital revolution affects every aspect of our lives and here is where business owners start to wonder how to get it right with digital marketing. The main reason behind this situation is that business processes are …