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Tag: Recommender systems

A Close Look at Product Recommendations

The Past | The Present | The Future Product recommendations is a widely used personalization technique in today’s online shopping environment. As eCommerce websites began to develop, a pressing need emerged for providing product recommendations derived from filtering …

The Art and Science of Cross Selling

Cross Selling : A Guide for eCommerce Imagine yourself in a candy store; shelves full of colourful candies, all inviting you to take a bite. Whether you are a kid or an adult, the candy store shopping experience is …

Perzonalization introduces personalization free ebook

2015 was called the year of personalization, now personalization is listed among the biggest marketing trends of 2016. So what’s all the fuzz about? If you’re wondering why so many digital marketers are talking about personalization, we’ve got …